What is the Woop for Good approach?

2022/06/16 2min read

What is the Woop for Good approach?

Following the climatic and societal challenges that we have experienced, are experiencing, and will continue to experience, it has become necessary to adapt our operating methods and propose solutions to reduce the carbon impact of deliveries.

Worldwide, transport is one of the major contributors to greenhouse gas (GHG) emissions. It is responsible for 24% of these emissions, second only to electricity generation (41%). In France, transport is the largest contributor to GHG emissions.

At Woop, we strongly believe that everyone can play a role, especially businesses. Because of these convictions, we wanted to create an approach that would have a positive impact on our ecosystem: the planet, our customers, consumers, and our carriers. So we made the Woop for Good approach for a more responsible and committed trade.

To bring this approach to life, we strive to come up with concrete solutions that enable our clients to act in this direction.


The Woop for Good approach: technological and human resources for action

Especially since the health crisis, consumers have acquired new demands.

87% of consumers say they are willing to accept a green delivery method if e-tailers give them the opportunity.
( OpinionWay/Generix Group and Institut du Commerce study )

As a result, consumers expect their brands to take concrete action on the carbon impact of their deliveries. To meet these expectations, companies want to ensure that their logistics and supply chain practices are sustainable and environmentally friendly. This goes hand in hand with social justice, inclusion, and consideration of working conditions that have become inseparable from responsible business development.

That's why our Delivery Management System (DMS) by Woop offers solutions to reduce the carbon impact of our customers' deliveries to their consumers. The Woop DMS acts as a real accelerator for CSR issues.

The Woop platform provides our users with effective features and levers to significantly reduce the carbon impact of their deliveries and offer a more sustainable, more human logistics strategy. Discover these solutions in our dedicated video at the beginning of this article.


Thanks to the Woop for Good approach, which is part of our platform's DNA, our customers have effective functionalities and levers to significantly reduce the carbon impact of their deliveries and offer a more sustainable and humane logistics strategy.

Would you like to know more or to contribute with us to reduce the carbon impact of deliveries?

Contact us


Our Woop technology platform is available as a software-as-a-service and requires no on-site software installation.

For each delivery, the Woop platform automatically proposes different transport scenarios according to predefined criteria - price, quality of service, carbon impact - thus allowing you to choose the best offer at the best price while favoring soft mobility as soon as possible.

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